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Study: Brain integration is creativity hot spot

Creativity, that elusive but very critical attribute for success, may in fact be largely about how integrated your brain is.

This finding appears in a paper published in the Creativity Research Journal by Maharishi University brain researcher Fred Travis and University West quality management researcher Yvonne Lagrosen.

Scientifically described as mind-brain development, integration could be the reason why some of us happen to be extra alert and tend to show greater levels of interest in learning new things and seeing the big picture.

The researchers argue in their paper that people with superior mind-brain development or integrated brains, are likely to think in wide circles and are emotionally stable and unselfish.

“We’re trying to understand why some people stand out,” says Dr. Travis. “We figured that the brains of these people must be doing something differently. Our work shows that this is indeed the case.”

Using a combination of brain wave coherence which is a measure of how well the different parts of the brain are connected and alpha power, a measure of inner directedness of attention Dr. Travis assessed the efficiency with which the brain responds to a stimulus.

It was already known to science that the brains of world-class athletes, top managers, and professional musicians are better integrated. The most recent study was conducted on 21 product development engineers in Sweden, a group expected to have high levels of creativity.

The study involving Torrance measures revealed that members of this group were in the 70th to 90th percentile category. Alongside, they studied factors like brain integration, speed of processing information and making decision and Sense-of-Coherence. An analysis of the data showed a strong correlation among these attributes.

That is, people with highly integrated brains are more flexible and original in their thinking, capable of taking decisions quickly and are in better control of their situation.

“The generally understood rule is that practice makes perfect. But there are many people who put in long hours and still do not excel,” adds Dr. Travis. ”Our study suggests that brain integration may in fact be the differentiating factor—the one that separates the super achievers from the rest.”

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